Singtel shares “key benefits” of using direct sales

The Director of SingNet Pte Ltd (Singtel) has said Appco’s direct sales service delivers what traditional advertising cannot: personalised messaging.

“One of the key benefits of having the direct sales force is to bring [our] service to the doorstep of the customer, interact with the customer on a one-to-one basis and explain our product and services in a language that the customer understands,” She said. “Advertising and phone calls will not be able to achieve such a personalised service.”

Singtel has been in partnership with Appco Singapore for over eight years. Since 2007, Appco Singapore, through its network of independent marketing companies and independent contractors, has generated more than 300,000 customers for Singtel.

Independent contractors speak to customers on a daily basis creating an unrivalled connection with the Singtel brand and service and, therefore, securing long-term customers for them.

Globally, Appco’s proven face-to-face sales methods have seen the group deliver over US$4 billion in revenue for clients.

The Singtel Group is Asia's leading communications group providing a diverse range of services including fixed, mobile, data, internet, TV, infocomms technology (ICT) and digital solutions.

Singtel is the first in the market to launch its 10Gbps, which is deemed to be the fastest fibre broadband experience in Singapore. With 10Gbps, the speed matches the services commonly found in the US and South Korea. The 10Gbps service will allow users to download a two-hour HD movie in just 90 seconds!

You may click here for more updates about Singtel’s upcoming services.