UNICEF introduces joy of reading to children in remote areas

UNICEF Thailand recognises the fact that only six out of ten children in Thailand have access to books and came up with the idea of a mobile library.

Appco Group Thailand is one of the groups that assist UNICEF in its aim to make children experience the joy of reading. Since August 2007, the group has introduced more than 116,000 donors to UNICEF Thailand.

Currently, there are three mobile libraries with over 1,200 books bringing joy to 33 UNICEF-supported public schools in remote areas of Mae Hong Son province.

A part of Appco’s core values is exhibiting passion to the cause the group is partnered with. When they’re in the field, field representatives within the Appco network know that the key to leaving legacies is by pairing enthusiasm with integrity.

According to Bijaya Rajbhandari, Representative of UNICEF Thailand: “All children should have the opportunity to access interesting, age appropriate, and inspiring books to nurture their creativity, language ability, and promote social interaction. But there are too many children in Thailand growing up without this opportunity. As a result, they lack the reading skills they need to survive and develop to their full potential.”

Visit UNICEF Thailand’s official website to learn more about their mission to enrich young learners.